Chicago Social Media Advertising

If there’s one thing people are always high-spirited about nowadays, it’s social media. Every street you turn, every corner you look, there will always be people holding up their phones in front of their faces. Some are taking selfies; others are playing games. The majority would most likely be busy scrolling down their news feed waiting for the next big thing. Social media has gone big and so has social media advertising.

I’m sure that as a business, your company has (or always have thought of) utilizing these promising platforms to give you market advantage. After all, people of all sorts are in these websites. Nowadays, people are even more surprised to hear that someone doesn’t have a single personal account online than someone with several. Case in point, social media websites serve as the perfect place to harvest new business opportunities. No sane, business-minded person will let that chance pass up.

But, isn’t advertising in social media expensive?

Typically-speaking, it is expensive. If you go the normal route, advertising would mean contacting the website’s admin and requesting to put up an ad (or several ads). When they agree, your company gets some screen time on people’s profiles, your product will be visually marketed and in many occasions and website admins will give you a clickable link. This makes the whole process of conversion easier. You may think that this is a pretty good deal. You get traffic, conversions, and ultimately, strong market potential. The benefits don’t sound half bad at all. We completely understand what makes it attractive.

But let us tackle a potential problem: How much?

That’s correct.

How much do you have to pay before you can generate fluid and independent traffic?

How much should you spend just to earn enough conversions to pay off your investments?

Is it really worth all the time and money?

Some of you will say “yes” while some will say “no.”  True enough, paying for website ads is a good strategy. It’s going to earn you the attention your company wants and deserves. However, I wouldn’t go as far as saying that it is the best strategy. There is, after all, what we’d call “alternatives.”

So, what if I told you that there is a way to drive in similar traffic for less cost?

Yes, you heard that right. Here at San Diego SEO, we can help you loot social media attention without sacrificing or spending too much. We can maximize your online presence through advertising techniques that won’t break your wallet. Or in this case, your marketing fund.

The internet has given us so many facilities to raise brand awareness. And no, not all must be fetched for a high price.  When you learn hard enough, you’ll realize that everything gained doesn’t always have to be anything paid and not all paid endeavors bring successful outcomes.

If you’re interested to know more about our Social Media Advertising Services, feel free to get in touch with us using the contact form below. But before that, maybe the following FAQs can help you out with your biggest concerns:

Why Do I Need Social Media Advertising In My Business?

Long answer short, it’s because everyone is hype about social media websites nowadays. Why not take advantage of an opportunity that’s already knocking on your doorstep, right? Advertising is one of the best ways you can reach more people in less time. If you (or we) build your profile enough, earn you loyal followers/subscribers, and increase your online engagement, your brand’s presence will certainly become more noticeable. Raising brand awareness through online campaigns and advertising projects is one of the most convenient and cheapest ways to earn you more organic traffic and sales.

On a practical note, if you don’t start now, know that there will be other same-industry competitors who’ll be more willing to take this risk than you. With strategies, those who get a headstart are bound to come out victorious. Although this is not true in all cases, it is safe to say that being early is always better than being late. Get your company to a headstart by starting your campaign today. Starting early also means reaping rewards early. It’s definitely a win-win situation.

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What Types Of Businesses Benefit Most From Social Media Advertising?

Both service and product type businesses will benefit from social media advertising. In fact, anyone who has anything to sell will benefit from a campaign on the world’s top networking sites. These websites, after all, provide us access to the rest of the world’s population. Think about it. If you can name one friend of yours who has not engaged in online activities (ever) in his life, then I’ll take back everything I’ve said earlier. You see, when you invest in a social media campaign, you don’t have to worry about tapping the right people. The right people will come to you. This, I believe, is one of the major advantages of launching a campaign on Facebook, Twitter, Instagram, and other prominent networking sites.

You no longer need to hunt people down. You do your thing and the right ones will eventually find you.

On a side note, I would say that retail companies will benefit MOST from this type of advertising campaign. Service-oriented businesses are confined or limited to a certain place or vicinity, unless if the service is done 100% online like ours. Product-based businesses, on the other hand, can expand business transactions beyond physical borders, especially with international shipping now readily available.

What Are Basic Methods/Activities Involved In Social Media Advertising?

Well, in a word, there are “many.” In order for a campaign to be successful, we first need to assess what your company’s profiles lack and devise strategies to address the issues. If you check back on our website every now and then (or if you officially sign up for our services), you might come even across a comprehensive article about the things we do to improve businesses’ online presence. But generally, we do posting, updating, keyword and profile optimization, sharing website content, and other lead-generating activities. We take hold and supervise most of our clients’ blogging and social media marketing activities. This way, we can monitor and publish new content on the main website and promote it across different networking sites in a timely manner. By doing this, we hope to increase website traffic as well as user engagement.

We know that you already have too much on your plate just running your business. Having to think about your company’s online profiles 24/7 is not something that should add to your workload. What to post, when to publish, when to share, and things like that should be the least of your worries. Outsource your advertising activities today and welcome a stress-free life tomorrow!